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Research Brief: Plastic Bag Industry Could Face $55 million Initiative Season

October 13, 2015 -- Plastic bag companies could spend more than $55 million to fight two campaigns on the November 2016 California ballot: a referendum on SB 270 and a proposed initiative to direct funds from any statewide plastic bag ban to a specified government account.  Our projections are based on the campaign budgets of successful “yes” and “no” ballot initiative campaigns in recent election cycles.

Based on campaign finance reports filed by the American Progressive Bag Alliance, we also project individual plastic bag companies could contribute between $6.7 million and $29.6 million each to fund these two campaigns. 

Read our complete brief for more details.