February 27, 2015 -- After each election, Forward Observer analyzes expenditures of the major California ballot initiatives.  Our analysis is intended to identify best practices and emerging trends, and to assist clients as they budget and plan for the next election cycle. 

Which campaigns were the big spenders in the 2014 election cycle, and how did they fare?  How much did these campaigns spend -- and what are the implications for 2016?  Read our brief to find out.